| |
Web Site Helps
10 Ways to Improve Your Search Engine Ranking
Search Engines (and Search Directories) are an ever-changing beast in and of themselves. When you think you've got one of them figured out, they change the game and you're right back where you started. To make matters worse, they all operate differently and use different criteria for displaying their listings. They also vary in the way that they do a search. For example, web site development is different for some search engines than "web site development". The quotes may or may not search as a phrase depending on which SE you use. That along with a number of other factors makes it difficult to master these wily creatures.
For that reason, we heartily recommend to anyone that wants to get their web site in front of people, that they put it everywhere they can. You may already do a good job of that but just keep that in mind. If a company will put a link from their site to yours, jump at it. If there are industry portal sites that have a list of companies and services that they provide, see if they can use your web site as a link and not just show a mailing address. It really is a networking thing.
If someone guarantees you exact listing location on a search engine, check their breath, that just cannot be quantified.
That said, there are ways to take advantage of what the search engines offer and that's what we will list here. Some of these you can do yourself, some you may have to find someone to do for you.
Here we go, the Top 10 things you can do to Improve Your Search Engine Ranking ...
- Refine the keywords in your META tags and focus them directly on the services you offer. Prioritize them and list them in order of importance.
- Add META tags to every page of your site so that the search engines are looking at all of the pages of your site and their content instead of just a couple pages.
- Add descriptive Titles to every page of your web site.
- Find a way to update the most used pages of your site regularly.
- Submit the URL to search engines and search directories.
- Add additional comments to each page in the code that will define the focus of that individual page.
- Create mirror sites. Register additional domain names and have multiple copies of your web site on the Internet.
- Determine which Search Engines you want to try to focus on see what they recommend for moving up on their list.
- Pay a search engine to be a preferred listing.
- Use an existing company or purchase software to "submit" your site to 2500 search engines.
|
|
 |
|
